INDUSTRIAL TOURISM - EXPERIENCES

Education Service

Industry has always been a privileged place to build ideas for the future. Fundamental to the construction of the society we know. Industrial sites have an added social value because they are potentially places of reference to the historical past, but also spaces for reflection on issues of the present and future. The São João da Madeira Industrial Tourism Educational Service aims to develop, promote and improve the conditions of access - namely physical, social and intellectual - for different audiences.

A factory is much more than a place where consumer goods are produced. A factory is also a place for questioning, thinking and creating. Environment. Architecture. Body Art. Technology. Movement. Sound. Memory. Economy. Work. Industry as an arena. What was. What is. What could be. On the scale of proximity, crossing insiders with outsiders of these places. Giving voice. Have a voice. Share and create together.

CONNECT WITH THE INDUSTRY is an educational proposal designed to stimulate the diversity of relationships that can be built between individuals and the industry.

BOOKING

Activities are subject to prior booking by filling out the visit request form. The portable workshops and workshop visits are carried out with a minimum group of 15 participants. excited visits are carried out with a minimum group of 5 participants.

Workshop visit

Design and guidance | Industrial Tourism
Target audience | 6 to 15 years old
Duration | 60 minutes.

A Fábrica - Uma Orquestra em Movimento

A factory is like a finely tuned orchestra. After a visit where they will be particularly attentive to the (human) gestures and (mechanical) movements associated with the production processes, the participants will be invited to explore the movements and gestures of their bodies, so that in the end they can create and present a choreography based on the production process of the factory they visited.

Design and guidance | Industrial Tourism
Target audience | 3 to 12 years old
Duration | 60 minutes.

Máquina, Musica, Ação

Music can be made in many ways and this is one of them: with materials used in factories. In this workshop, participants have the chance to develop their creative musical skills and make music with unconventional objects. They can also listen to the sounds heard in the factories to discover their pulse and rhythm and use them to improvise.

Design and guidance | Industrial Tourism
Target audience | 13 to 18 years old
Duration | 60 minutes.

MANIFESTO

Manifesto = public declaration. By combining a visit to a factory with a set of images and archive documents, this workshop-visit will seek to look from new angles, to propose new readings. To build our manifesto, our public declaration, to give our opinion on the place of industry in the present and future of our world.

Design and guidance | Industrial Tourism
Target audience | 13 to 18 years old
Duration | 30 minutes.

Oliva Gráfica

Welcome to the Oliva advertising office! Starting with a visit to the Torre da Oliva, participants will be challenged to create their own advertising poster for this former company. They can create a poster that takes into account the era in which Oliva operated, or they can rethink and create an advertisement that adapts to the present day.

Design and guidance | Shoe Museum
Target audience | 1st, 2nd and 3rd cycle, seniors and those with special educational needs
Duration | 30 minutes.

As Sanjo andam aí...

Sanjo is a sneaker brand from S. João da Madeira that has become famous all over the country. That's why the Shoe Museum has a showcase full of beautiful Sanjo sneakers. After seeing the different models, visitors will create their own Sanjo.

Design and guidance | Shoe Museum
Target audience | Preschool and Primary school
Duration | 30 minutes.

Asas nos Pés

What if we could fly with winged shoes? What if we could have wings on our feet? What shoes would make us fly?

Design and guidance | Shoe Museum
Target audience | Secondary and Professional
Duration | 30 minutes.

O meu primeiro sapato

Using footwear modeling techniques used in the industry, each visitor is invited to create their first shoe. On a PVC form, covered in paper tape, each person scratches in a challenge to three-dimensional thinking.

Design and guidance | Shoe Museum
Target audience | General
Duration | 30 minutes.

Dá-me a honra desta danças?

The history of the evolution of footwear is closely linked to the history of dance. In this workshop, participants will have the opportunity to try out various dance steps characteristic of different historical periods, such as the waltz or can-can from the 19th century, the Charleston from the 1920s, rock'n roll from the 1950s or disco from the 1980s.

Design and guidance | Hat Museum
Target audience | Preschool and 1st cycle
Duration | 45 minutes.

Este é o meu chapéu

All hats have a lot to tell, and so did ours. First we choose the model. Then a drawing, painting or collage will reveal the whole story! Then we just parade our creation!

Design and guidance | Hat Museum
Target audience | Preschool and 1st cycle
Duration | 45 minutes.

Animais Felpudos

Did you know that you can make felt hats out of rabbit fur and sheep's wool? Based on the reuse of textile materials and the contents of the long-term exhibition, children are challenged to let their imagination run wild and recreate these animals.

Design and guidance | Hat Museum
Target audience | 1st, 2nd and 3rd cycle + Seniors
Duration | 30 minutes.

Chapéus com personalidade

Who doesn't know the Chief's hat? What about the Fireman's or the Policeman's, the Witch's or the Princess's or even the Sleeper's? There are so many hats that take us to the side of dreams and fantasy. In this educational activity, after taking a guided tour of the Museum's exhibitions, each visitor will select a hat to embody their character, giving rise to a fun game.

Design and guidance | Hat Museum
Target audience | 2nd and 3rd cycle
Duration | 45 minutes.

Grifagem

For over eighty years, the Empresa Industrial de Chapelaria (where the Museum is now located) has dressed Portugal from head to toe. Although it has produced thousands of hats for other brands, the company has always sought to invest in the development of its own brands, carefully constructing what we would today call "brand identity". The logos, displayed on the hat linings, were the subject of prior studies that transformed them into true artistic objects. In this workshop, the participant starts by analyzing the griffins in the Museum's collection to create a new brand, revealing all their creative potential.

WORKSHOPS

Design and guidance | Industrial Tourism
Target audience | General
Duration | 30 minutes.

Dos materiais aos sentidos

Through a sensory experience with raw materials used in the industries of S. João da Madeira, we transform the forms of industry through the creativity of each participant. In this experience, participants will come into contact with waste from the footwear and leather goods factories that are partners of Turismo Industrial and reuse the material, contributing to a circular economy experience. This is an activity to experience with the family, appealing to each person's creativity and bringing them closer to the Sanjoan industry.

Design and guidance | Industrial Tourism
Target audience | Preschool
Duration | 30 minutes.

Chapeleiro de Lápis na Mão

In a small town called S. João da Madeira, there was a man called Manuel Vieira de Araújo. He was a talented hatter who created unique pieces, but in the land of hats, he wanted to start doing something different and wonderful. That's when he decided to buy a small pencil factory in Vila de Conde and turn it into the Viarco of table pencils, watercolors, art, innovation and creativity. Starting with a visit to the Viarco factory, where they will see how the materials used by students, carpenters, writers and artists are made, the children are challenged to transform a small cardboard beret into a great work of art.

Design and guidance | Industrial Tourism
Target audience | 1st cycle
Duration | 45 minutes.

A Complexidade do Fio

It's really hard to undo a knot made of thousands of threads. Now imagine a knot on a loom with more than 1,000 threads! Complex, isn't it? Much less difficult! It's just the complexity of the thread!

Design and guidance | Industrial Tourism
Target audience | 8 to 12 years old
Duration | 30 minutes.

Recriar Arquiteturas

From the Portuguese sidewalk we can see facades that were once great emblematic spaces of the city. Rethink and recreate architecture with new colors and materials, using original products from the only pencil factory in Portugal or felt from the largest felt company in the world!

Design and guidance | Industrial Tourism
Target audience | Preschool and 1st cycle
Duration | 45 minutes.

O nosso Lápis Gigante

In the factory we see how blue and yellow pencils are made. Big ones and small ones. Very thin and very thick. How it's possible to make all the pencils your imagination wants. But now it's time to make our giant pencil!

Design and guidance | Oliva Art Center
Target audience | Preschool to secondary
Duration | 60 to 90 minutes.

Entrespaços

Entrespaços is a program to bring the Centro de Arte Oliva closer to schools in the municipality of S. João da Madeira. The principle is simple: a class visiting the exhibitions can receive a workshop in the classroom run by one of the Educational Service monitors. The aim is to explore artistic practices and languages in complicity with teachers and students in order to develop unexpected relationships and encounters between art and different curricular areas.

Design and guidance | Oliva Art Center
Target audience | 3 to 5 years
Duration | 60 minutes.

A Oficina Aberta

The workshop is yet to be done. It's done by doing. This workshop, a symbolic place for tools, invention and repair, is dedicated to the experience of sensations, senses and the lack thereof, listening and observation, smells. We will build by messing up, consider objects from a distance, observe images, play with this and that, model clay, pretend, tell stories and invent them.

Design and guidance | Oliva Art Center
Target audience | 6 to 18 years old
Duration | 90 minutes.

Arret

We arrived on the planet Arret. We were not invited. Let's do an exercise in interplanetary imagination, as we have just found a set of traces about which we know nothing. What life forms inhabit this planet?

Design and guidance | Oliva Art Center
Target audience | 11 to 18 years old
Duration | 60 to 90 minutes.

Cidades do Futuro

The city is a complex system of connections and intersections – people, architecture, roads, transport, monuments, small buildings and other giants. But what will the cities of the future be like? What color will they be? How will people live inside it? What do they do and how do they move? In this workshop we will travel through time and imagine cities of the future starting with the present.

ANIMATED AND THEMED VISITS

Design and guidance | Shoe Museum
Target audience | Preschool
Duration | 60 minutes.

O sapato mais famoso do Mundo

The visit to the Shoe Museum begins with the most famous shoe in the world, the Crystal Slipper. Cinderella, dressed in full costume, welcomes the little ones and guides them through the wonderful process of shoe production. Using riddles, games and an educational bag full of surprises, the many stories that the museum has to tell are revealed.

Design and guidance | Shoe Museum
Target audience | General
Duration | 60 minutes.

Na Pegada do Calçado

If you're visiting the Shoe Museum for the first time, this tour is for you! Visit all the Museum's spaces and discover what life was like for a shoemaker, how a shoe production line works, how shoes have evolved from prehistoric times to the present day and much more. In a playful, interactive and sensitive way, get to know the world of footwear from the inside.

Design and guidance | Shoe Museum
Target audience | Preschool
Duration | 45 minutes.

Pelas Mãos de um Sapateiro

Can you imagine what a shoemaker's workshop would be like? There are plenty of benches, shoes and tools to guide your imagination. Visit us, discover the stories of this profession and venture out to create the main tools used by the old shoemakers. | Sensory guided tour.

Design and guidance | Shoe Museum
Target audience | Secondary, Professional and Higher Education
Duration | 30 minutes.

Histórias de uma passadeira vermelha

From the Tunnel of Time to the Remarkable Shoes collection, there are unique and unrepeatable stories. From the red heel created by Louis XIV to Manuela Azevedo's stiletto heel, come and discover shoes with stories to tell.

Design and guidance | Shoe Museum
Target audience | Seniors
Duration | 30 minutes.

Eu ia para a escola descalço

One day, not so long ago, a gentleman, the son of an old clog maker, visited the Shoe Museum. He told us that when he arrived at school on the first day, he was the only one with shoes. He took off his clogs, put them in his bag and went to class barefoot, like everyone else. This set the tone for a visit to the Shoemaker's Craft and Industrial Production spaces. This "visit-dialogue" is based on sharing stories and experiences related to footwear. | Thematic guided tour.

Design and guidance | Shoe Museum
Target audience | 3rd cycle, Secondary and Professional
Duration | 75 minutes.

Sapatos que pensam

The exhibitions of the "Shoes that Think" project, which focus on relevant themes in contemporary society, have now taken on a new configuration. Available as an online guided tour, they have been specially designed for the classroom environment. At the click of a button and in a guided way, get to know them: - "The Truth Hurts" " which gives voice to countless women who have had their lives shattered by acts of violence; - Trend or Future? Footwear and Sustainability" which presents innovative projects, materials, products and actions towards a more sustainable future.

Design and guidance | Hat Museum
Target audience | Preschool
Duration | 60 minutes.

A Mimi conta

Mimi has a mysterious old suitcase full of tiny, colorful hats that hold great stories. Each one has a color and all it takes is a few magic words to tell them: Magic, magic, at the Hat Museum. Pim! And stories are told of real people and old machines that made many hats and have a lot to tell.

Design and guidance | Hat Museum
Target audience | Preschool to 3rd cycle
Duration | 60 minutes.

Sabes como se faz um chapéu?

In a playful and interactive way, students are invited to discover the felt hat manufacturing process. In this type of visit, participants have sensitive access to raw materials, tools and machines.

Design and guidance | Hat Museum
Target audience | 1st cycle
Duration | 60 minutes.

Histórias de Crianças entre Operários

Based on the memories of workers in the hat industry, this tour tells the stories of the many children who, alongside men and women, have worked in hat production since the beginning of the 20th century. What was their childhood like? Why didn't they continue at school? What was their day-to-day life like?

INDUSTRIAL TOURISM

VISIT

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Contacts

Rua Oliveira Júnior, nº 591
3700-204 São João da Madeira

Email: turismoindustrial@cm-sjm.pt

Mobile: +351 916 515 822

Phone: +351 256 200 204
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